SUMMARY
In this episode, Joey shares the Purpose Alignment Process, a simple framework for naming what truly matters, reconnecting with your essence, and making aligned choices — without blowing up your life overnight. You’ll also hear Rachel’s story: a high-earning attorney who felt dead inside… until she aligned her success with purpose and came alive again.
If you’re ready to stop performing through life and start living on purpose — with purpose, this episode will show you how.
- “Success without alignment is just sophisticated suffering.”
- “Purpose isn’t something you find out there — it’s something you create from the inside out.”
- “Fulfillment doesn’t come from doing more — it comes from aligning with what actually matters.”
- If you’re ready to live on purpose, with purpose, this training offers a grounded, practical roadmap to begin today.
- Watch the full training for the complete experience.
GET DAILY INSPIRATIONAL VIDEOS ON FACEBOOK AND INSTAGRAM
Full Transcript:
[The following is the full transcript of this episode of Joey’s Performance Tune Up With Joey Klein. Please note that this episode, like all episodes, features Joey speaking unscripted and unedited. This video is captured in one take.]
Do you feel like you're successful on paper but still feel empty inside? Maybe you've even achieved the goals you thought would make you feel successful. You have the good job, the nice house, the loving relationship, but you still feel like something's missing. If you're the type of person that just goes through the motions each day and and you find yourself wondering if this is all there is, there isn't something wrong with you.
You aren't broken. There is a reason that achievement without fulfillment is a modern epidemic. I'll share this reason and also teach you the ancient wisdom technique that reconnects you to your true purpose in just 20 minutes a day.
Hi, I'm Joey Klein, founder and CEO of Inner Matrix Systems. And I'm also the author of the best selling book The Inner Matrix. I train high achievers in the art and science of personal mastery. And to date over 84,000 people have gone through my trainings and my programs. Listen, there is something you should know.
Success without alignment is just sophisticated suffering. You can have everything you thought you wanted and still feel empty because you accidentally went after the things that don't really matter to you and certainly didn't actually bring fulfillment. Hear me when I say it is possible to have success and fulfillment without feeling empty.
Let me tell you a story that outlines this point. One of my clients, Rachel, was a corporate lawyer making over $300,000 a year who first came to me because she was crying in her car every morning before work. She had everything she thought she wanted, including a successful job, plenty of money and all the trimmings of a full life.
But she felt completely dead inside. To support Rachel, to realign herself and align with her true purpose, I taught her the Purpose Alignment Process. This process can work for you too. Step one of the Purpose Alignment Process is to create vision.
It's imperative to take some time to really get clear on your vision for life before making any drastic changes in your life like quitting your job. I supported Rachel to name the type of life she wanted, beginning with how she wanted to feel.
Rachel realized she had been living her parents dream of being a, high powered attorney, not her own. She became a lawyer because it was prestigious and financially secure, but it drained her soul every day. She wanted to feel impactful and influential.
I had Rachel write down her vision, starting with how she wanted to feel, followed by the things she wanted to be doing and finally the things she wanted to have in life. The next step is to reconnect with your essence. I had Rachel go back in time, where she remembered feeling truly happy and empowered.
She remembered herself at age 7, when she would spend hours writing stories and putting on plays for her stuffed animals. Rachel realized her essence was creative expression. The next step in the purpose alignment process is to find the intersection.
We looked for ways Rachel could use her legal skills in service of something that mattered to her. She discovered a passion for helping artists protect their intellectual property. Then step four in the process is to take aligned action.
Once Rachel was clear on her vision and understood the essence of what was important to her creativity and contribution, she started volunteering with nonprofit arts organizations on weekends. She felt more alive in those few hours than she had in years at her corporate job.
And then finally, step five is commit to the vision. Instead of quitting her job immediately, Rachel began to focus on the way she wanted to feel and brought that emotion to her corporate job. Instead of crying in the car, she focused on bringing creativity and empowerment to her clients.
She looked for ways she could be more involved in helping artists protect their IP and gain significant experience in entertainment law. Even though she still worked long hours, she made her vision of feeling empowered and creative paramount. And she eventually was promoted to run her own entertainment part of the law firm, which was vision fulfilled for Rachel.
Look, here's what Rachel discovered. Purpose isn't something you find out there. It's something you create from the inside out. She realized that having a clear vision was what allowed her to make aligned choices and ultimately create the experience in her career that she really wanted.
Listen, the emptiness and disappointment you feel isn't because you aren't doing enough. And it's because you haven't named what's actually important to you and how you want to feel Your true purpose is something you create and align with. If you're successful but still unfulfilled and you want to create a vision for life that is meaningful and fulfilling.
I've written the complete guide to aligning your life with your inner truth. Get your free copy of The Inner Matrix at theinnermatrix.com you just pay the small shipping and handling fee to get it delivered right to your door. Discover how over 84,000 people have found their true purpose and created lives of deep meaning and satisfaction.

